BY CHARLOTTE LLOYD
Locals of the Hunter's Mayfield Suburb, is part of a new initiative to support and revitalise local businesses the communities and the environment.
The One Cool Thing + Happy Business Initiative in conjunction with the Mayfield Business Association has a particular focus on providing businesses and retailers with resources and ideas that improve their business revenue and local engagement.
Following the pandemic, local businesses within and beyond the Hunter have seen drop in their numbers with locals turning to online shopping from big organisations for convenience and ease.
Novocastrian Entrepreneur and founder of the project Evan Sutters is calling on the community to support their local with a focus on where they spend their time and money.
"It is our hope that the result will be a business precinct that is more creative offline, with less vacant shops, more foot traffic and re-energised streets."
Founder of Hapzly, Sutter is hoping this new initiative will be more engaging for locals rather than the usual CSR initiatives that lack the 'human' factor and as well as this, doesn't have a focus on the economic, social and environment aspects.
'Conscious Consumerism' has been a claimed as the way for businesses to focus their attention on benefiting people, planet, customers and the community with the initiative offering up to 115 ideas and resources moving forward.
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| Maitland Road, Mayfield Image Credit: https://www.newcastleonhunter.org |
